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The How-and-Whys of Our Top 10 Most Viewed Posts of 2012

Everyone loves a top 10 list. Sure, it seems the lists are everywhere this time of year—to the point that you’d think that we’ve over-saturated the market for them, right? Wrong. The best evidence that I can give you to prove that top 10 lists bring people to your site is that four of our […]

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Arts Education Campaign Yields Results in Portland

On November 6, Portland voters passed ballot measure 26-146 to restore arts and music programs in Portland schools and fund arts access citywide. Needless to say, we are thrilled with the results—the measure passed with 62% approval! Measure 26-126 creates a new income tax of $35 per income-earning resident (above the federal poverty level), which […]

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Attention (Arts) Marketers: You Have More Power Than You Think

One of my favorite sessions at this year’s National Arts Marketing Project Conference in Charlotte, NC was the very first session I attended: Stereotypes, Exoticism and Cultural Competency. Moderated by Jerry Yoshitomi of MeaningMatters LLC with panelists Rosetta Thurman, Mayumi Tsutakawa, and Michelle Witt, it addressed the use of stereotypes and other “shorthand” in marketing. […]

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Dallas: Field Testing the Economic Impact of the Arts

Preparing for a briefing to our (Dallas) City Council’s Art, Culture, & Libraries Committee on the Arts & Economic Prosperity IV study, I thought about doing a bit of random testing on the research findings. I just wanted a few talking points, really, to localize the fantastic data collected, analyzed, and interpreted by the dynamic […]

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Unveiling Our Arts & Economic Prosperity IV Study

Rose Leaves Bowl

After two years of hard work, our research team is pleased to present the findings from our Arts & Economic Prosperity IV study on June 8 at our 2012 Americans for the Arts Annual Convention in San Antonio. Even better, you can watch live as we roll out our new study of the economic impact […]

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How to Have Your Audience at ‘Hello’

One of the best conferences I’ve ever attended was BIF-6, held in Providence, RI, and hosted by Saul Kaplan of the Business Innovation Factory. Saul and his team collect an eclectic mix of pioneering thought leaders ranging from Tony Hsieh of Zappos to Fast Company co-founder Alan Webber, Jason Fried of Rework, and Keith Yamashita, […]

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Emerging Ideas: Seeking and Celebrating the Spark of Innovation

Welcome to the Emerging Ideas: Seeking and Celebrating the Spark of Innovation blog salon. This Salon is part of a larger effort on the part of the Emerging Leaders Council to help Americans for the Arts and the field at-large learn from the best and brightest thinkers and doers in communities around the country. In […]

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