Trending Articles

Friends of SOAR

For great posts about the business of art, check out The Artsy Shark HERE!
ArtistsBillofRights.org reviews competitions and appeals seeking creative content, listing those that respect your copyrights and highlighting those that don't. Art Matters! publishes calls to artists, and not all of them may be compliant with ABoR's standards. Visit their site to learn more.
We support the Embedded Metadata Manifesto.  Metadata is information such as copyright notice and contact info you can embed in your images to protect your intellectual property, save time when uploading to social sites and promote your art. Click to visit the site and learn more.

Getting Your Art Out to the Public, Part 1

So, you want to be an artist…Don’t just sit there…

Do something!

Journal entry February 16, 2019

This week we were hammered by storm fronts one after another with very cold temperatures and lots of moisture creating very deep snow. The snow was so deep that we were snowed in for two days making it impossible for anyone to make it up to The Grand View Ranch for a campfire or even an evening around our cozy fireplace at the ranch house. I love to rest on my Craftsman couch in front of the fire and sip a cup of homemade cinnamon cocoa with whip cream and marshmallows. I often find myself in quiet thought reflecting on the conversations that I had with my students during the week and think about what I would like to write about to share with you.

The Fragmented Art World

Of all the ideas that came to me, it seemed like it would be most helpful to write about some of the steps that artists should know about before venturing out into the confusing and fragmented art world. Most artists have very little knowledge about how to approach galleries or produce social media, art shows, and art competitions. They may not know how to establish a collector base that they can count on to support them as they launch their art into the art marketplace. In the next few blogs, I will offer my own personal insights from my experiences being in the art world for 40 years and successfully launching my own PBS show. These conversations or Blogs that I’ll be sending have insights that I have shared with students who I coach weekly.

To be Successful Share With Others

I believe if you are serious about marketing your art, it is essential to have a coach who you can check in with every week. I hope that sharing my insights will inspire you experience the exciting journey into the professional art world. To be successful, artists should have the desire to share their art with others. It’s why people create art, after all. If a book is never read, does it even need to be written?  Painting is a visual expression of the desire to share with others what you find beautiful, interesting, or of interest to you. Art is communication and in order to communicate, you must have an audience. Building this audience is in itself a business and requires some time to do. So, relax. The fear you are feeling at this moment is actually the feeling of excitement. The two emotions feel similar. Use that “excitement” feeling as you go through your journey. It will make a huge difference in how you market your art. Before we go over the steps that will transform you into a self-promoter of your art, there are some things we need to talk about.

WILL MY ART EVER BE GOOD ENOUGH?

I’m amazed how much fear most artists have when they venture out from the safety of their immediate families and studios with images of their work. Many artists are paralyzed with the thought of posting their art on social networks for the world to see. They are waiting until they create something that is “good enough,” and are constantly reinventing themselves to fit some ideals or invisible goals that they think they need to complete before they can move forward and get their art out of the studio.
These artists are stuck. They are not even making an effort to show their work because the invisible “Not Good Enough” message that screams in their heads gets louder with every improvement they make. And, every improvement they make just opens new conversations that they have so much to learn to be a great artist. GET USED TO IT! YOU WILL NEVER BE GOOD ENOUGH! There will always be someone better, brighter, or more talented than you. THE TRUTH IS…
The truth is even your worst efforts will be admired because as an artist, you do something of value when others are caught in the trap of quiet desperation, fearing that they are living their lives with little personal value except working and paying the bills. They are afraid to try to do something that might expose that they are frauds to the world. Sound familiar?
To make things worse, the Internet makes it more challenging when
the public is given instant power to like or dislike something – with Thumbs up, Likes. Emojis, and Comments! all out-there in the World Wide Web for the public to see. These instant reactions hit the heart of the artist, confirming what everyone has been saying to you since you where 4, “You’re not good enough to be an artist”, “You’re going to starve… get a real job… do something of value.” After all, “Art is the class you take if you want an EZ “A”.” No wonder art instills fear in anyone wanting to succeed as an artist.

WHAT IF EVERYTHING YOU BELIEVE IS NOT TRUE?

It is the nature of being human that we all want to look good, and we fear looking incompetent or ignorant. From an early age we are constantly trying to do what is good and avoiding anything that might bring negative attention that makes you look bad. Posting your work for others to see or introducing your art to a gallery can be intimidating because of the old tapes in our heads that tell us that we may not be good enough. I am amazed that many of my students have no problem posting daily what they had for dinner or sharing photos of their cats. But, if they are asked to share their art pieces for others to see, they become paralyzed and afraid of what people might think or say. I have worked with students who almost pass out from fear before hitting the “share” button to post one of their paintings.

Lets Start NOW!!!

When students step out of their “fear of sharing” response about their work and start marketing their work to as many eyes as they can find, they are amazed that the response they experience is always positive. They may start first with family members and friends and then market to complete strangers who respond to their work positively. However, before an artist is ready to approach a gallery seriously, there are steps that must be in place before making the first contact, before showing your composition, before having your first show, or approaching a collector, a buyer, or the owner of a gallery. In the next blog I will discuss all the insights artists must have before you go into the public arena and present your art to galleries and collectors. Here are the first steps that you must take before we move on to the next blog. 
  1. Get a Web Domain or URL address
  2. Open a Facebook account
  3. Open a Twitter account
  4. Open an Instagram account
  5. Open an Linked in Account
  6. YouTube account

The Must Have

You must have all of these social media accounts and they must all be linked together
Step by Step instructions on linking up these accounts are on YouTube
Next week, you will start stepping out of your comfort zone and begin experiencing the feeling the excitement when sharing your art with the world. It is going to be exhilarating. Please feel free to contact me if you have any questions. I will try to respond as best as I can. [email protected]
Information about coaching is located under the heading Coaching on my website www.StefanBaumann.com. If you are interested in coaching, give me a call at 415-606-9074 (my personal cell number) and we can talk more about how coaching will enhance your knowledge, capabilities, and growth as an artist.

American Pine Martin By Stefan Baumann

I have coached many students over the years . My goal as a coach is to help students discover their own style by instructing with a method that allows them to grow as they are. If you want increase your knowledge and skill to bring your art to the next level, I invite you to watch my YouTube videos, consider phone coaching with me, or attend a workshop in Mt. Shasta where we discuss art, passion and life with other artists around the campfire. All the information is on my website,   www.stefanbaumann.com .

The post Getting Your Art Out to the Public, Part 1 appeared first on Stefan Baumann – The Grand View: Paintings by Stefan Baumann.

Learning To Paint You Don’t Know What You Don’t Know

Inspiring Millions to paint outdoors This video is about Touch Move and Inspire. Get a free Book at his website www.StefanBaumann.com. The paintings of Stefan Baumann reveal the true spirit of nature by transporting the viewer to distant lands that have gone unseen and undisturbed. With the huge success of Baumann’s weekly PBS television series “The Grand View: America’s National Parks through the Eyes of an Artist,” millions of people witness for themselves the magic Stefan portrays on canvas, his passion for nature and the American landscape. By distilling his love of nature into a luminous painting of brilliant, saturated color that transcends conventional landscape and wildlife art, Baumann has captured the hearts and imaginations of a generation. Each painting becomes an experience rather than merely a picture – a vivid manifestation of his special and personal union with nature and the outdoor world. Through his mastery of light, color and artful composition, Baumann invites you to experience nature in its purity. It is no wonder that for many years distinguished American collectors, including former presidents and financial icons, have sought out his work.

The post Learning To Paint You Don’t Know What You Don’t Know appeared first on Stefan Baumann – The Grand View: Paintings by Stefan Baumann.

Painting on Location in Yosemite With Stefan Baumann

Inspiring Millions to paint outdoors This video is about Touch Move and Inspire. Get a free Book at his website www.StefanBaumann.com. The paintings of Stefan Baumann reveal the true spirit of nature by transporting the viewer to distant lands that have gone unseen and undisturbed. With the huge success of Baumann’s weekly PBS television series “The Grand View: America’s National Parks through the Eyes of an Artist,” millions of people witness for themselves the magic Stefan portrays on canvas, his passion for nature and the American landscape. By distilling his love of nature into a luminous painting of brilliant, saturated color that transcends conventional landscape and wildlife art, Baumann has captured the hearts and imaginations of a generation. Each painting becomes an experience rather than merely a picture – a vivid manifestation of his special and personal union with nature and the outdoor world. Through his mastery of light, color and artful composition, Baumann invites you to experience nature in its purity. It is no wonder that for many years distinguished American collectors, including former presidents and financial icons, have sought out his work.

The post Painting on Location in Yosemite With Stefan Baumann appeared first on Stefan Baumann – The Grand View: Paintings by Stefan Baumann.

Joshua Tree National Park Plein Air Painting with Stefan Baumann

In this video, Stefan Baumann takes his audience to Joshua Tree National Park where he shows his method of painting on location.

Inspiring Millions to paint outdoors This video is for Touch Move and Inspire. Get a free Book at his website www.StefanBaumann.com. The paintings of Stefan Baumann reveal the true spirit of nature by transporting the viewer to distant lands that have gone unseen and undisturbed. With the huge success of Baumann’s weekly PBS television series “The Grand View: America’s National Parks through the Eyes of an Artist,” millions of people witness for themselves the magic Stefan portrays on canvas, his passion for nature and the American landscape. By distilling his love of nature into a luminous painting of brilliant, saturated color that transcends conventional landscape and wildlife art, Baumann has captured the hearts and imaginations of a generation. Each painting becomes an experience rather than merely a picture – a vivid manifestation of his special and personal union with nature and the outdoor world. Through his mastery of light, color and artful composition, Baumann invites you to experience nature in its purity. It is no wonder that for many years distinguished American collectors, including former presidents and financial icons, have sought out his work.

The post Joshua Tree National Park Plein Air Painting with Stefan Baumann appeared first on Stefan Baumann – The Grand View: Paintings by Stefan Baumann.

How To Paint Trees, Trees and More Trees

In this video, Stefan Baumann talks to his students about how to paint trees and also how trees are used in a composition. He also talks about the structure of-of trees and how we look at trees.
Inspiring Millions to paint outdoors This video is about Touch Move and Inspire. Get a free Book at his website www.StefanBaumann.com. The paintings of Stefan Baumann reveal the true spirit of nature by transporting the viewer to distant lands that have gone unseen and undisturbed. With the huge success of Baumann’s weekly PBS television series “The Grand View: America’s National Parks through the Eyes of an Artist,” millions of people witness for themselves the magic Stefan portrays on canvas, his passion for nature and the American landscape. By distilling his love of nature into a luminous painting of brilliant, saturated color that transcends conventional landscape and wildlife art, Baumann has captured the hearts and imaginations of a generation. Each painting becomes an experience rather than merely a picture – a vivid manifestation of his special and personal union with nature and the outdoor world. Through his mastery of light, color and artful composition, Baumann invites you to experience nature in its purity. It is no wonder that for many years distinguished American collectors, including former presidents and financial icons, have sought out his work.

The post How To Paint Trees, Trees and More Trees appeared first on Stefan Baumann – The Grand View: Paintings by Stefan Baumann.

The Truth About Plein Air Painting To Paint or Not to Paint

Inspiring Millions to paint outdoors This video is about Touch Move and Inspire. Get a free Book at his website www.StefanBaumann.com. The paintings of Stefan Baumann reveal the true spirit of nature by transporting the viewer to distant lands that have gone unseen and undisturbed. With the huge success of Baumann’s weekly PBS television series “The Grand View: America’s National Parks through the Eyes of an Artist,” millions of people witness for themselves the magic Stefan portrays on canvas, his passion for nature and the American landscape. By distilling his love of nature into a luminous painting of brilliant, saturated color that transcends conventional landscape and wildlife art, Baumann has captured the hearts and imaginations of a generation. Each painting becomes an experience rather than merely a picture – a vivid manifestation of his special and personal union with nature and the outdoor world. Through his mastery of light, color and artful composition, Baumann invites you to experience nature in its purity. It is no wonder that for many years distinguished American collectors, including former presidents and financial icons, have sought out his work.

The post The Truth About Plein Air Painting To Paint or Not to Paint appeared first on Stefan Baumann – The Grand View: Paintings by Stefan Baumann.

Mount Lassen National Park Painting Plein Air with Stefan Baumann

Travel with Stefan Baumann and watch him painting outdoors in Mt Lassen National Park. Witness as he captures painting trees, lakes and grass. This is part of Baumann’s PBS television show

Inspiring Millions to paint outdoors This video is about Touch Move and Inspire. Get a free Book at his website

www.StefanBaumann.com. The paintings of Stefan Baumann reveal the true spirit of nature by transporting the viewer to distant lands that have gone unseen and undisturbed. With the huge success of Baumann’s weekly PBS television series “The Grand View: America’s National Parks through the Eyes of an Artist,” millions of people witness for themselves the magic Stefan portrays on canvas, his passion for nature and the American landscape. By distilling his love of nature into a luminous painting of brilliant, saturated color that transcends conventional landscape and wildlife art, Baumann has captured the hearts and imaginations of a generation. Each painting becomes an experience rather than merely a picture – a vivid manifestation of his special and personal union with nature and the outdoor world. Through his mastery of light, color, and artful composition, Baumann invites you to experience nature in its purity. It is no wonder that for many years distinguished American collectors, including former presidents and financial icons, have sought out his work.

The post Mount Lassen National Park Painting Plein Air with Stefan Baumann appeared first on Stefan Baumann – The Grand View: Paintings by Stefan Baumann.

Painting – How to use Your Imagination To Create Original Fine Art

Painting – How to use Your Imagination To Create Original Fine Art
Stefan Baumann Inspires Millions to paint outdoors This video is about Touch Move and Inspire.
Get a free Book at his website www.StefanBaumann.com.

abstract The paintings of Stefan Baumann reveal the true spirit of nature by transporting the viewer to distant lands that have gone unseen and undisturbed. With the huge success of Baumann’s weekly PBS television series “The Grand View: America’s National Parks through the Eyes of an Artist,” millions of people witness for themselves the magic Stefan portrays on canvas, his passion for nature and the American landscape. By distilling his love of nature into a luminous painting of brilliant, saturated color that transcends conventional landscape and wildlife art, Baumann has captured the hearts and imaginations of a generation. Each painting becomes an experience rather than merely a picture – a vivid manifestation of his special and personal union with nature and the outdoor world. Through his mastery of light, color, and artful composition, Baumann invites you to experience nature in its purity. It is no wonder that for many years distinguished American collectors, including former presidents and financial icons, have sought out his work.

The post Painting – How to use Your Imagination To Create Original Fine Art appeared first on Stefan Baumann – The Grand View: Paintings by Stefan Baumann.

Painting – How to use Your Imagination To Create Original Fine Art

Painting – How to use Your Imagination To Create Original Fine Art
Stefan Baumann Inspires Millions to paint outdoors This video is about Touch Move and Inspire.
Get a free Book at his website www.StefanBaumann.com.

abstract The paintings of Stefan Baumann reveal the true spirit of nature by transporting the viewer to distant lands that have gone unseen and undisturbed. With the huge success of Baumann’s weekly PBS television series “The Grand View: America’s National Parks through the Eyes of an Artist,” millions of people witness for themselves the magic Stefan portrays on canvas, his passion for nature and the American landscape. By distilling his love of nature into a luminous painting of brilliant, saturated color that transcends conventional landscape and wildlife art, Baumann has captured the hearts and imaginations of a generation. Each painting becomes an experience rather than merely a picture – a vivid manifestation of his special and personal union with nature and the outdoor world. Through his mastery of light, color, and artful composition, Baumann invites you to experience nature in its purity. It is no wonder that for many years distinguished American collectors, including former presidents and financial icons, have sought out his work.

The post Painting – How to use Your Imagination To Create Original Fine Art appeared first on Stefan Baumann – The Grand View: Paintings by Stefan Baumann.

How to paint better, faster and with a better attitude – Coaching

In this video, Stefan Baumann talks to his students about How to paint better, faster and with a better attitude Coaching. It is interesting that students spend years trying to learn to paint for free watching videos and trying the old fashion way of hit or miss method. Why wast years when in months you can achieve your dream of painting like a master.

Inspiring Millions to paint outdoors This video is about Touch Move and Inspire. Get a free Book at his website www.StefanBaumann.com.

The paintings of Stefan Baumann reveal the true spirit of nature by transporting the viewer to distant lands that have gone unseen and undisturbed. With the huge success of Baumann’s weekly PBS television series “The Grand View: America’s National Parks through the Eyes of an Artist,” millions of people witness for themselves the magic Stefan portrays on canvas, his passion for nature and the American landscape. By distilling his love of nature into a luminous painting of brilliant, saturated color that transcends conventional landscape and wildlife art, Baumann has captured the hearts and imaginations of a generation. Each painting becomes an experience rather than merely a picture – a vivid manifestation of his special and personal union with nature and the outdoor world. Through his mastery of light, color and artful composition, Baumann invites you to experience nature in its purity. It is no wonder that for many years distinguished American collectors, including former presidents and financial icons, have sought out his work.

The post How to paint better, faster and with a better attitude – Coaching appeared first on Stefan Baumann – The Grand View: Paintings by Stefan Baumann.