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March 2017 at Art du Jour Gallery

March 2017 at Art du Jour Gallery

Queen Print by Doug Wallace at Art du Jour Gallery Salon March 2017     middle falls, by Connie Fribance

Doug Wallace’s Eclectic Art, Connie Fribance’s Oils, and “Discovering Southern Oregon” Contest Art on Display!

During March 2017 at Art du Jour Gallery, we continue our presentation of guest artist Doug Wallace’s eclectic realm of Byzantine queens and mythical maidens.  “Looking back down the tunnel of time,” Doug says, “scrolling through the historical archives of what has interested me artistically for most of my life, I always find a bit of the fantastic in all that I do…and nothing is ever completely realistic.”

His art eludes conventional description.  “The inspirational references for my paintings are many: Gothic, Pre-Raphaelite, Byzantine, religious icons, mythology, fairytales, book illustrators, and dreams.  Surrealism has also played a part in my creative thinking.”  He says, however, that if he were forced to categorize his paintings, he might call them “Eclectic Romanticism, or Theatrical Gothic.”

Roses by Doug Wallace

Roses by Doug Wallace

Doug prefers to work in oils, and it’s the human form that fuels his passion.  He studied art at the Atlanta School of Arts for a year, and after attending Georgia State University, he worked briefly as a psychotherapist.  The compelling call of art led him to Hollywood where he became an actor, screen writer and novelist.  He studied film making at UCLA and LA City College.  After nearly two decades of show biz, he moved to Ashland and began to paint professionally.  “I didn’t leave my writing completely behind,” he explains.  “I have written two published novels since arriving in Ashland [five years ago], A Force of Will, A Shakespearean Fantasy Adventure, and Phase Out, a futuristic thriller.  But painting remains one of the great loves of my life.”

Oil Painter Connie Fribance is Featured Artist this March at Art du Jour Gallery in Medford, Oregon

Oil Painter Connie Fribance is Featured Artist

Seven oil paintings by Art du Jour Gallery member Connie Fribance grace our feature wall this month.  Connie has always enjoyed creating art with pencil, charcoal and stained glass, and after her retirement, she enrolled in formal art classes in Medford.  She most enjoys oil painting, inspired by the colors and illuminations that she can create with her brush.

Connie draws her ideas from the natural beauty of the places she has visited.  “I see beauty in things that are common.  My goal is to put this on my canvas to share with others.  I want the viewers of my work to experience a visual emotion and a connection where they can see and realize the beauty in life that surrounds them.”

Connie did her painting “Middle Falls” along the McCloud River in Northern California while she was taking a plein air workshop with PBS artist Stefan Baumann.  “Louie’s Meadow,” another of her oils on the gallery’s feature wall, was also painted on site.  “I was looking for a stream or a pond to paint, but I couldn’t find that perfect spot.  When I turned the car around to head home, there was this meadow.  The late summer colors and long shadows were beautiful, so I set up my easel and painted this lovely scene.”  More paintings can be seen on Connie’s website at http://conniesbrush.com.

We invite you to visit Art du Jour during March to delight in Connie’s beautiful artwork.

Vote for Your Favorite “Discover Southern Oregon” Artwork! 

A $50 prize and a “People’s Choice” ribbon await the winner of our “Discovering Southern Oregon” art contest and the winner is up to you!  Contest artwork will be on display during March and we encourage you to drop by the gallery and vote for your favorite!

New Artist-Members Welcome!

Art du Jour Gallery welcomes artists of any medium to apply for membership in our artists’ cooperative.  We have display space for you in our fine art gallery and invite you to visit Art du Jour at 213 E. Main Street in Medford and fill out an application.  Bring in three or four gallery-ready examples of your work for jurying.  Come join us!  (541) 770-3190.

Third Friday

Join us at Art du Jour Gallery, 213 E. Main Street in Medford, on Friday, March 17th, 5 – 8 p.m., to meet special guest artist Doug Wallace, featured Art du Jour artist Connie Fribance and other gallery artists as well.  Our reception will include the soothing guitar, keyboard and flute music of Minstrel Streams.  Appetizers, wine and cider will be served.  Regular gallery hours are 10 – 4, Tuesday – Saturday.  For more information, call (541) 770-3190.

Art Du Jour gallery logo

213 E. Main Street

Medford, OR 97540

(541) 770-3190 (Tues.-Sat., 10-4)

Contact:  Susie Lee

(541) 512-9332

“Love Rhymes with Everything” Book Event & Sanctuary One Benefit – Sunday, February 26th at South Stage Cellars

Join us at South Stage Cellars in Jacksonville this Sunday from 1:30 – 3:30 to celebrate the release of my book “Love Rhymes with Everything: Animal Ruminations Through Poetry and Paintings”, published by Ashland Creek Press. This 126 page, full color, 8 x 8 inch soft cover book features my animal paintings alongside poetry written for the animals by Kat von Cupcake. All proceeds from book sales at this event will benefit Sanctuary One. Can’t make it to the event, but want a signed copy of our book? You can order that here & all proceeds still benefit animal charities.

 

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Create a Strong Brand for Yourself and Your Artwork

Artists create! We create music, we write, we dance, and we create art for the purpose of self-discovery and self-expression.  Our need to express is an inherit part of our being and is truly the essence of being human. Our need to communicate with others is the highest form of art.  The process of sharing our creations, in exhibitions and art shows or selling them online or in galleries, all require a solid business approach to be successful.

When you are ready to sell your art, it is important to create a brand name for your company.  A brand name is used to establish your identify so that the public will know who you are and will recognize your artwork when they see your paintings.  Most artists use their name as their brand but I have adopted “The Grand View” as my primary company name and as the umbrella that I do my business under. I also use my name, “Stefan Baumann” as a second brand name along with “The Grand View.”  This means that I have two brands that I work with when growing my business.

The first step in developing your brand identity is to define your artistic interests that you want market under your brand. Collectors appreciate consistency.  If you are an artist who paints Abstract art one day and Plein Air the next, your collectors may not know what to expect from you. So ask yourself, “What is it that I want to create to sell?” A strong brand can positively influence collectors and create perceived value for your art.  It can create an emotional attachment with the collector to your work while providing a consistent focus on what you’re marketing and will project credibility in the marketplace. It also creates “client loyalty” and “repeat buying” along with generating positive word of mouth advertising. Consistency in creating your style, your quality of artwork, and your marketing approach is extremely important.  If your collectors associate positively with your brand, they learn to trust your ability to create quality work and experience fairness in your business practices.  They are more likely to talk about your work and display it for others to see, which may result in new collectors who purchase your work.  To change any aspect of your brand, your style or the quality of your work may create a situation where you could have to start your business over again.

The second question to address is do you want to create a small business or a big business? Are you going to be a person who sells a few paintings a year or are you going to be like Thomas Kinkade and paint large numbers of paintings? Most artists are happy to manage a small, personal business. Success in any business comes from presenting your business in well-defined terms by highlighting the attractive features of your artwork and your business practices to your customers and collectors.  Your long-term growth is generated by building relationships that help your collectors connect with your name, brand and your artwork. Your collectors are the foundation for your art business. If your collectors have confidence in your brand, and know who you are and that you consistently introduce new artwork with familiar themes and subject matter, collector loyalty and repeat purchases will follow.   Branding can influence clients’ purchasing decisions, especially if they want to become collectors and increase dollar value for your art business. Your brand needs to reflect your vision and what you love about creating art as an established artist, what you want to offer them, and what they will get from owning your art.  Branding also helps your customers identify you and recognize you out of the crowd, and it tells your collectors what they can expect when your name pops up in conversation or in the news.

Branding your art business takes time and consistency. Finding new ways to promote your brand must be worked on everyday, every week and every month. Doing this takes follow-through, perseverance, and patience.  It might take time, but remember, marketing your work and living your dream is better than working at a job you hate.  Think long term, stay focused and you will have loyal clients for life and a business that generates cash all year.

The post Create a Strong Brand for Yourself and Your Artwork appeared first on Stefan Baumann – The Grand View: Paintings by Stefan Baumann.

Dana Feagin Art News – February 2017

Click here for Dana’s most recent Newsletter

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So What The Hell Is A Vignette?

Not to worry, I didn’t know either. My complete lack of formal art education does sometimes have its down sides. But I do know a fair amount about internet marketing! So I know that the best way to launch my new business, as a full time professional portrait artist, is to grow myself a large email list – and to do so as quickly as possible. And the best way to do that? To Hold a Contest of Course!

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But, a contest needs a prize. And not just any prize. It must be a prize that will directly appeal to the exact people who are interested in portraits. My ideal ‘niche audience’.

But what? At first I thought of making them a custom one-of-a-kind sweatshirt. But then realized that would only attract people interested in custom one-of-a-kind sweatshirts, and not necessary at all interested in a hand-painted realistic portraits. No. I’m a portrait painter, so it pretty much has to be a portrait. But how do I make that work? My portraits are too time consuming and too valuable to be giving one away every month. And at least for a while, I really want to do this contest thing monthly!

After pondering for a while, my intuition starting pulling up a vague memory. I’d occasionally seen these portraits that were realistic in the center, but then sort of ‘blur out’ or have an ‘unfinished look’ around the edges. And I always really liked them, and would think “I really need to try that someday.” So now my intuition is going “Hey! If I keep it small, and use this style, it should take a lot less time than usual. So maybe, just maybe, this will work as my prize? Only one way to find out – I have to make a sample.”

Thank you Google. After some searching, I found that these portraits are called ‘vignettes’. Who knew? So now that I have the name, I can look up a bunch of them. Enough that I can just look them over real well and figure out how to do that. (Self taught, remember?) So – here’s my sample. I just finished it today. Good timing, as it’s Valentine’s Day! The model is my ‘Grants Pass best friend’ Dawn Hillman.

So my friends, it seems that the Renée McGlothlin Portrait Artist Monthly Contest & Newsletter can now be born! It will officially launch on March 1, 2017 and run until April 1, 2017 – at which time the viral marketing software will randomly pick a winner, who’ll need to supply me with a photograph to get their very own custom vignette portrait done. A $350 value!

And remember, it’s a ‘viral campaign’, which means that the more you share the link, (and yes your can share it on Facebook multiple times) the more chances you get to win! So now go to my home page and click on the button on the form at the right to sign up for my newsletter – and you’ll be one of the first to know when the contest is launched!

And oh, by the way – Happy Valentine’s Day!  ♥

This commissioned moth is my first painting of the year,…

This commissioned moth is my first painting of the year, completed last month. Some spiritual breakthroughs occurred in this one…the concepts of raising our vibration so the unseen may become visible. The camouflaged moth will become visible once we train our eyes to focus in this dim earthy light.

The Power To Create Painting Better Paintings

The Power To Create Painting Better in this video Baumann talks to a class about creating better paintings by thinking out of the box. PaintingsInspiring Millions to paint outdoors This video is about Touch Move and Inspire. Get a free Book at his website www.StefanBaumann.com. The paintings of Stefan Baumann reveal the true spirit of nature by transporting the viewer to distant lands that have gone unseen and undisturbed. With the huge success of Baumann’s weekly PBS television series “The Grand View: America’s National Parks through the Eyes of an Artist,” millions of people witness for themselves the magic Stefan portrays on canvas, his passion for nature and the American landscape. By distilling his love of nature into a luminous painting of brilliant, saturated color that transcends conventional landscape and wildlife art, Baumann has captured the hearts and imaginations of a generation. Each painting becomes an experience rather than merely a picture – a vivid manifestation of his special and personal union with nature and the outdoor world. Through his mastery of light, color and artful composition, Baumann invites you to experience nature in its purity. It is no wonder that for many years distinguished American collectors, including former presidents and financial icons, have sought out his work.

The post The Power To Create Painting Better Paintings appeared first on Stefan Baumann – The Grand View: Paintings by Stefan Baumann.

Improve Your Painting by Selling Your Art

Improve your painting by selling your Art, Stefan Baumann talk to his class about entering shows and galleries will improve your art. Inspiring Millions to paint outdoors This video is about Touch Move and Inspire. Get a free Book at his website www.StefanBaumann.com The paintings of Stefan Baumann reveal the true spirit of nature by transporting the viewer to distant lands that have gone unseen and undisturbed. With the huge success of Baumann’s weekly PBS television series “The Grand View: America’s National Parks through the Eyes of an Artist,” millions of people witness for themselves the magic Stefan portrays on canvas, his passion for nature and the American landscape. By distilling his love of nature into a luminous painting of brilliant, saturated color that transcends conventional landscape and wildlife art, Baumann has captured the hearts and imaginations of a generation. Each painting becomes an experience rather than merely a picture – a vivid manifestation of his special and personal union with nature and the outdoor world. Through his mastery of light, color and artful composition, Baumann invites you to experience nature in its purity. It is no wonder that for many years distinguished American collectors, including former presidents and financial icons, have sought out his work.

The post Improve Your Painting by Selling Your Art appeared first on Stefan Baumann – The Grand View: Paintings by Stefan Baumann.

Painting What’s Your Niche And How To Sell It!

In this Video Stefan Baumann talks about ,,, What’s Your Niche
And How To Sell It!Inspiring Millions to paint outdoors This video is about Touch Move and Inspire. Get a free Book at his website www.StefanBaumann.com.
Private Coaching information is also on our website alone with Plein Air Workshops.

The paintings of Stefan Baumann reveal the true spirit of nature by transporting the viewer to distant lands that have gone unseen and undisturbed. With the huge success of Baumann’s weekly PBS television series “The Grand View: America’s National Parks through the Eyes of an Artist,” millions of people witness for themselves the magic Stefan portrays on canvas, his passion for nature and the American landscape. By distilling his love of nature into a luminous painting of brilliant, saturated color that transcends conventional landscape and wildlife art, Baumann has captured the hearts and imaginations of a generation. Each painting becomes an experience rather than merely a picture – a vivid manifestation of his special and personal union with nature and the outdoor world. Through his mastery of light, color and artful composition, Baumann invites you to experience nature in its purity. It is no wonder that for many years distinguished American collectors, including former presidents and financial icons, have sought out his work.

The post Painting What’s Your Niche And How To Sell It! appeared first on Stefan Baumann – The Grand View: Paintings by Stefan Baumann.

Turning Pro

“ This young woman recounted to me that one afternoon, after his poetry class, Jack (Gilbert) had taken her aside. He complimented her work, then asked what she wanted to do with her life. Hesitantly, she admitted that perhaps she wanted to be a writer. He smiled at the girl with infinite compassion and asked, “Do you have the courage? Do you have the courage to bring forth this work? The treasures that are hidden inside you are hoping you will say yes.” ”  –  Elizabeth Gilbert, from Big Magic: Creative Living Beyond Fear

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I hadn’t done a portrait in six years. Between my last portrait (my ‘Witchy – self portrait’) and this one, divorce had put me through the greatest period of upheaval, loss and depression of my life.  Then, in 2015 I got a phone call from one of my oldest and dearest friends. Her second granddaughter had recently been born, and she wanted me to do a portrait for her. This is the painting that came from that call.

Despite the long period since I’d last painted, strangely, I’d improved. The quality of this painting was at a whole new level from most of the ones I’d done before. I realized that much of this was because I now have a 24” monitor. With this painting I stopped working from a photographic print, and started working directly from the computer screen. This way I lost none of the detail in the digital photo, and am able to zoom in.

Because my friend was in another state, I’d decided to take a photo of the project at the end of each ‘painting day’. This way I could email them to her, and show her how it was coming along. (I now use these to make videos.)

I was so impressed with the outcome that I took some short video clips with this painting before I shipped it. And also bought a ‘tablet’ so I could show it off in digital form, along with the rest of my portfolio, to my co-workers at my part time job as a Walmart cashier.

Then around a year later, showing my portfolio to my co-workers lead to this painting. Which was commissioned by one of those Walmart co-workers. And this one too was quite impressive! “Damn. I’m really gifted at this! I wonder… if I did this all the time, just how good am I able to get?”

Then on January 2, 2017, in yet another long conversion with the same friend that bought the Grandbabies portrait, I was telling her about yet another harebrained business idea I had (I have a strong entrepreneurial streak) and she stopped me and gave me a good talking to. The kind that only your best friends can. “You need to drop all this other crap and paint portraits! Stop scattering your energies all over the place. Do this, and this alone. This is your gift. Own it, and do it!” And this time, I took it in. I knew she was right, and changes started taking place inside me…

It’s an odd fact of human psychology that we are far more frightened by our inner beauty and greatest gifts than we are by our shortcomings and inner darkness. And besides, in the long ‘dark night of the soul’ I had just been through along with my divorce, I had already traversed and integrated my darkness. And now I was suddenly confronted with the greater fear. What the Jungian’s call our ‘Inner Gold’. So please, wish me luck.